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Complete HTML5 Video Support from Encoding.com–Simple Presets for Ogg/Theora and WebM/VP8 Added to H.264 Preset

Encoding.com announces complete HTML5 video support with the addition of simple presets for Ogg/Theora and WebM/VP8 in addition to the H.264 preset.

San Francisco, CA(20 Oct 2010)

Encoding.com, the world's largest video encoding service provider, today announced the expansion of its video format library to include WebM and Ogg Theora.  Along with existing support for H.264, Encoding.com now has encoding presets to support all popular Internet browsers.   Video content developers now have a one-stop service for converting videos to high-quality formats across all HTML5 browsers, including Internet Explorer, Firefox, Safari, Chrome, and Opera; and mobile devices including iPhone / iPad, Android, Blackberry, Nokia and Samsung.

While HTML5 delivers on the promise of viewing videos across the web without the need for browser plugins, there is no standardization of video codecs and containers across the various browsers and mobile devices.  Content providers who want to maximize their viewership must therefore encode video to many different formats for ubiquitous coverage.  Encoding.com has long provided an easy-to-use preset for encoding to H.264, the most popular HTML5 video format.  With today's announcement Encoding.com adds support for Ogg/Theora and WebM/VP8 both utilizing the Vorbis Audio codec.

"While the new HTML5 standard provides exciting new features for presenting content on the Internet, its inherent openness for multiple video and audio codecs, and lack of unified standards across browsers, also adds complexity for content providers," said Jeff Malkin, Encoding.com president. "Encoding.com's simple presets for all popular formats, and the ability to generate multiple encodes from a single API call, enables content providers to focus on their core competencies while we ensure their videos can be consumed on any browser."

About Encoding.com

Encoding.com, the world's largest video encoding service, makes video transcoding into all popular formats easy, cost-effective and, by leveraging cloud computing, instantly scalable for global enterprises and SMBs, including video sites, agencies, and website development platforms.  As the first and only encoding service offering service level agreements, Encoding.com removes the necessity for its customers and partners to make heavy investments in expensive hardware/software solutions and overhead required to manage high-volume video transcoding needs, and backs it with a wait-time service level guarantee.  Encoding.com received Series A funding in 2010 from Metamorphic Ventures and angel investors:  Patrick Condon, Fred Hamilton, Zelkova Ventures, Dave Morgan and Allen Morgan.  It was selected as an Editors' Pick for 2010 by StreamingMedia.  This Software-as-a-Service (SaaS) business is based in San Francisco, California. For more information about Encoding.com, visit http://www.Encoding.com

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