In the aftermath of file-sharing technologies that commoditized music, Chris Kitze will discuss the current state of digital distribution. How are independent musicians rising above the clutter of content available on the Web? What resources are currently available for legal digital music marketing and distribution and digital rights management? Kitze will discuss the emerging standards for digital music distribution, the landscape of music distribution, and how to overcome the challenges of distributing music online and still making profit.
Audience will learn:
· How to get the most out of the Web as a marketing and distribution vehicle – subscription, royalty and pay-per-download payment options
· Insights into the near future of digital music in a world where downloading music isn’t free anymore
· How to encourage consumers to pay for digital music. How can musicians reliably sell their music and make a profit?
· A roadmap to digital music distribution. Who, what, why and how music is being distributed on the Internet
Speakers
Wednesday, April 24, 2002
1:15 PM - 2:00 PM