Corporate training, sales meetings, business travel and other communications related expenses are budgeted items for all companies. But how do you justify budgeting for a new and not quite understood technology to the powers that be – even if it will reduce costs in the long run? How do you determine the ROI of developing an internal streaming network? How do you compare it to projected cost savings and justify it? This session will educate you on the research, reporting, tools and models needed to perform an effective streaming ROI analysis for your business.

• Rolf Carlson,  Moderator, Director Consulting Services, Approach Inc.
• Deepak Srinivasan, CEO, enScaler
• Mark Kapczynski, Principal, Media and Entertainment Group, Microsoft Corporation
• Amit Pandey, Senior Director of Content Delivery Business Unit, Network Appliance
• Gordon Smith, Vice President, Marketing, Speedera Networks Inc.
• Randy Levine, Executive Vice President, Corporate Development, Streaming Media Corporation

Track 1