Bio

Jocelyne Attal is IBM's chief marketing executive for WebSphere, the leading software platform for e-business. With more than 10 years of global marketing and sales experience in the computer industry, Ms. Attal brings leadership and a deep knowledge base to IBM's Software Group.

As Vice President of Marketing in IBM's Application & Integration Middleware division, based in Somers, N.Y., Ms. Attal focuses on the WebSphere e-business infrastructure platform, which includes WebSphere Application Server, WebSphere Studio development tools, WebSphere MQ, WebSphere Commerce, WebSphere Portal, and wireless, host access and voice solutions.

Under Ms Attal's marketing leadership, WebSphere has become one of the most successful and recognized business software brands. WebSphere has experienced 11 consecutive quarters of growth, with a 50 percent sales gain in 2001. Tens of thousands of customers worldwide rely on WebSphere to create, deploy and integrate e-business applications.

Ms. Attal joined IBM in 1997. Before the WebSphere position, she was Vice President of Worldwide Channel Sales and Marketing for IBM Software. During her tenure, Ms. Attal developed and implemented marketing campaigns to support more than 25,000 IBM, Lotus and Tivoli business partners, including alliances with key accounts, independent software vendors and global system integrators. Earlier, Ms. Attal was Vice President of Worldwide Netfinity System Sales for IBM's Worldwide System Sales organization.

Ms. Attal received a Masters of Business Administration degree from the Institut Superieur de Gestion in Paris, and is currently a member of the World Economic Forum's Global Leaders for Tomorrow.