This panel discussion focuses on best practices and emerging technologies in digital media workflows. You will learn how to use scripting tools to handle content flow, rolling your own versus off-the-shelf products, integrating enterprise-class products, and gauging ROI on automation and management initiatives. This technical panel will provide a solid technical and business foundation for automating and managing your digital media.

• Moderator: Adam Butler, Director, Technical Services, PharmaStar
• Allen Day, Consultant
• Dennis Pannuto, CIO, BBDO North America
• Emerson Dwellingham, CEO, Interactive Intertainment Inc
• Steve Sauder, President, North Plains Systems Corp.

Track: Technology