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Measuring ROI: How To Track And Report Streaming Media Usage
 

Getting the right ROI on your streaming projects means selecting the right technology for the right applications, and knowing how to use key metrics to measure your success. In this practical track, learn about the applications that allow you track and report streaming media usage, and about strategies and tools for implementing streaming for mission-critical applications within your organization.

Speakers
  • Moderator: Shai Berger, GM Streaming Services, Keynote
  • Greg Bloom, Senior Internet Analyst Media and Technology, Nielsen//NetRatings
  • Leib Lurie, CEO, Streamguard

Track: Implementation & ROI

Wednesday, October 15, 2003
11:15 AM - 12:15 PM



























Confirmed Keynotes

Scott Moore
Scott Moore

General Manager, MSN News & Information and President of MSNBC.com

Rob Adler
Rob Adler

President, CCBN

Rob Adler
Peter Tierney

President and CEO, Sawyer Media Systems


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