Tony Panaccio is a technology veteran, having been a vice president of emerging technology at the Weber Group, and later holding similar titles at Edelman PR Worldwide and Hill & Knowlton. He has worked on key campaigns for IBM, Microsoft and Sony, and also engineered the launches of such Internet companies as Tripod.com, Intellihealth and others. He has also been involved with product development, from mapping out subscription-based content plays to writing a video game with William Shatner. He has been a speaker and panelist at such divergent events as the DVD Forum, MusicPlayer Live and Comicon International, where last year he helped launch Vidiator's first major wireless content partnership with comic book legend Stan Lee, creator of Spider-Man and longtime chief of Marvel Comics.