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Streaming Media Industry Directory (Sourcebook)
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MediaPlatform is the leading enterprise YouTube and live streaming platform for corporate communications, training and knowledge sharing. MediaPlatform provides a suite of products, services and technologies to help organizations leverage video for All-Hands meetings, learning and development sessions and collaboration.

MediaPlatform is a Challenger in the 2015 Gartner Magic Quadrant for Enterprise Video Content Management and the winner of the Global Frost & Sullivan Product Line Strategy Leadership award for enterprise webcasting and video platforms.

Contact MediaPlatform.

Product Description

MediaPlatform provides a fully-integrated enterprise video platform that enables live webcasting and on-demand streaming. The MediaPlatform suite of products integrates with SharePoint, Office 365, Salesforce, Yammer, Eloqua, Jive, Lync and the most commonly used Learning Management Systems.


MediaPlatform WebCaster is the award-winning video webcasting solution that gives your organization the tools to produce, manage, distribute and monitor live and on-demand webcasts featuring streaming video, PowerPoint®  slides, Flash® animation, audio, surveys, polls and screen demos.  WebCaster software supports multiple remote presenters and audiences in excess of tens of thousands of live concurrent viewers on desktop, tablet or smartphone.


MediaPlatform PrimeTime is the industry’s most advanced enterprise video portal with integrated webcasting capability. It is the central place where your employees and partners can upload, create, view, manage, search, rate, and share streaming video through an intuitive, channel-based portal. PrimeTime increases the reach of video and archived webcasts in your organization and is an excellent way to manage corporate, or employee contributed content.


MediaPlatform offers enterprises the unique ability to webcast to virtually any end user, regardless of location or content distribution technology. SmartPath enables a pervasive streaming of presentations across virtually any type of delivery scenario, by providing a framework to define the particular set of media distribution and failover rules that make sense for your organization.


MediaPlatform SmartEdge is an enterprise Content Delivery Network (eCDN) focused on the acceleration and optimization of HTTPS video delivery across corporate networks that provides network friendly delivery of secure, high quality on-demand video and live rich media webcasts to any desktop, tablet or mobile device.

MediaPlatform offers a variety of solutions for both live and on-demand video to solve the challenges associated with enterprise video delivery across corporate networks. MediaPlatform can leverage existing infrastructure, in addition to offering software based solutions in combination with media server technologies to address any kind of network reality. The flexibility of MediaPlatform’s approach enables enterprises to deploy the solution that best suits their specific needs, and at the lowest possible cost.


As group video systems have become ubiquitous inside the global enterprise, MediaPlatform is the first solution to combine the tools for real-time video collaboration, live streaming to large audiences and on-demand video content management. SmartBridge lets organizations use their videoconferencing units as a source for all video communications. 

SmartBridge is a videoconferencing gateway that enables the live streaming of videoconferences to audiences of unlimited size and provides a central repository for managing all videoconference recordings. Derive greater ROI from investments in videoconferencing technology by using a VCU or MCU as a source for Town Halls and All-Hands meetings and improve knowledge sharing and collaboration by auto-archiving all sessions in a searchable and secure portal. 

Video Business Intelligence

MediaPlatform Video Business Intelligence (VBI) is the world’s first BI platform, focused on offering prescriptive and predictive analytics for live streaming. VBI collects the most relevant data for all webcasts in real-time and provides deep analytics in an easy to use and customizable Quality of Experience (QoE) dashboard.

MediaPlatform VBI provides a level of insight into the user experience for live video presentations that has never been seen in the live streaming industry. With VBI, MediaPlatform has solved the challenge of processing the tremendous amount of data generated during a webcast to help organizations preemptively identify and remedy trouble points.


MediaPlatform ScreenCaster is an easy-to-use application for creating high-definition screen recordings and live screen broadcasts. ScreenCaster helps enhance knowledge sharing, create more effective employee training and increase sales productivity with live and on-demand streaming video presentations that include webcam or pre-recorded video, integrated PowerPoint slides, polls, surveys, and Q&A functionality.

ScreenCaster is a corporate screen recording and live screencasting software that provides organizations with a solution to leverage the power of video for more compelling product demonstrations, improved training sessions and increased knowledge sharing. ScreenCaster is fully integrated with MediaPlatform PrimeTime and WebCaster and enables creation of high-definition presentations in an easy-to-use application.

Online Resources
  • Webinar: Benefits of CEO Town Hall Webcasts & Best Practices for Running Them
    All-staff or town hall meetings keep employees informed and are a great way to build a sense of community. They’re also good for transparency, communicating the company’s plans for the future, and addressing employee concerns. However, town hall meetings are difficult to pull off on a regular basis, especially for large organizations. Not only are the logistics of getting everyone in one place challenging, large all-employee meetings can quickly become expensive.
  • White Paper: Webcasting vs. Web Conferencing
    These two technologies seem fundamentally similar, but they actually serve quite different needs. Web conferencing uses software that enables groups of people to meet online in a collaborative setting, whereas webcasting is meant for rich media presentation to an online audience. Essentially, Web conferencing is for meetings while webcasting tools are for events.
  • Webinar: Video Platforms as the Future of Corporate Communications
    A recent survey of corporate communications professionals by research and training organization Melcrum revealed 93% believe video has become a vital part of internal communications. Additional research from the leading business associations and publishers for corporate communicators has shown that medium and large corporations across all industries are actively searching for ways to leverage video to enhance executive messaging, improve the effectiveness of training, connect the distributed workforce and enable knowledge sharing.
  • Gartner Magic Quadrant for Enterprise Video Content Management
    According to Gartner, “Enterprise video content management emerged through the inspiration of YouTube. Organizations sought a simple way to share video internally that didn’t require people to invest time and effort in making the video viewable on multiple platforms and devices. They wanted end users (in many cases) to capture their videos easily and upload them to the repository in a fluid process; in short, they wanted, and often still ask for, an ‘Enterprise YouTube.'”
  • The Forrester Wave™: Enterprise Video Platforms and Webcasting, Q1 2015
    According to Forrester: The MediaPlatform fully-integrated webcasting and on-demand video platform was cited as one of “the most complete offerings for organizations that want a multipurpose solution for webcasting and video portals.”
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This company is listed in the following categories:
Online Video PlatformsVideo Encoding/TranscodingVideo Hosting/DeliveryEnterprise Video
Government Video
Articles Mentioned
Gartner Releases 2016 Enterprise Video Magic Quadrant
Brightcove, Kaltura, MediaPlatform, Panopto, and VBrick all emerge as leaders in the annual Gartner Magic Quadrant for enterprise video content management systems
2016 Readers' Choice Awards: The Finalists
We've counted all the votes—nearly 34,000 of them—and we're announcing the finalists in this year's awards, ahead of presenting the winners during Streaming Media West and the Live Streaming Summit in November.
First Look: Microsoft Stream Preview Version
Microsoft's new enterprise YouTube isn't ready for prime time yet, but it offers several impressive features making it one to watch over the next 12 to 18 months
The 2015 Streaming Media Readers' Choice Awards Finalists
The votes are in, and we're announcing the finalists in this year's awards, ahead of announcing the winners at next month's Streaming Media West conference in Huntington Beach, California
MediaPlatform Takes $12M Funding, Will Boost Sales and Marketing
With demand for internal and external enterprise video solutions growing, investors see strong future for MediaPlatform.

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