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December 21, 2016

Featured Articles
SVOD Is the Clear OTT Winner
Amazon Prime Instant Video's expansion and the introduction of BritBox drive home the point: SVOD will be the leading OTT business model for the foreseeable future.
Twitter Gets Live Video Creation; Does Periscope Have a Future?
In order to battle Facebook Live, Twitter adds live video creation to tweets. While that's a smart move, the change eliminates the need for the Periscope app.
Expect Broadcasters to Demand Access to Platform Data in 2017
Social platforms Facebook and Instagram are turning out huge views for sports broadcasters, but the broadcasters aren't getting much info in return. Look for that to change.
Online Video News
Buffering Is the Biggest Online Video Frustration, Then Quality
If a video buffers three times, 78% of the audience clicks away. OTT adoption is strong, but the same problems continue plaguing the industry, finds Limelight.
40% Watch an Hour or More Smartphone Video Each Week: Report
The Streaming Video Alliance's mobile video report shows that people love viewing mobile video at home, hate data limits, and still flock to YouTube.
Viewers Overwhelmingly Want a la Carte TV Channel Selection
Will pay TV providers finally offer a la cart selection in 2017? PwC say it would win back dissatisfied cord-cutters and cord-nevers.
Short Cuts
Video: Why Use A/B Testing in HTML5 Video Player Development?
Streamroot's Erica Beavers explains what A/B testing is and how it can benefit organizations building custom video streaming players.
Video: How to Build an A/B Testing Workflow
Streamroot's Nikolay Rodionov walks viewers through the key elements of an effective A/B testing workflow for testing video players during development.
Industry News
TV CDN provider lists on the NASDAQ Stockholm exchange, joining other successful Stockholm-based IT companies
V-Nova will participate with the SMPTE UK Section membership to assist the industry in devising practical and valuable steps to utilise standards effectively, regardless of the infrastructure in place.
 
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