Streaming Media Magazine:
February 2007 (Sourcebook)
by Joel Unickow | The rise and fall and rise of streaming media
by Tim Siglin | Google, Adobe, Vitalstream, and more bring mergers and acquisitions of tech companies back to center stage in the mainstream media
by Tim Siglin | 2006 was a turning point for streaming media, but which direction is it headed in now?
Mobile video works out the kinks during its 'pilot season'
by Steve Vonder Haar | Personal web video publishing has sparked a sea change in the way companies view online multimedia. Now organizations want to use video for a broad communications platform, not just for presenting corporate events.
by Geoff Daily | Elliot Zimmerman discusses IP issues facing content creators, owners, and publishers.
by Mike Newman | A look at the future evolution of organizational communications
by Dan Rayburn | A look at real pricing numbers from both large, globally focused content delivery networks and smaller regional service providers
An exploration of the role and elements of an RFP
by Dan Rayburn | How to discuss and ensure quality with service providers and CDNs
by Nico McLane | When entering into a contract with a content delivery network or hosting provider, the terms of the service level agreement are just as important as the price.
by Tejpaul Bhatia | For this article, we asked content experts at all points in the value chain to provide a list of ten questions content owners or creators should ask to see if they're ready to start making money.
by Larry Bouthillier | A look at creating functional metafiles for Real, QuickTime, and Windows Media files.
by Ben Waggoner | This article strives to codify the most important best practices to get the optimum Windows Media encode, whatever the source and delivery environment.
by Steve Vonder Haar | At Parts Now!, online multimedia is turning training into a new forum for boosting revenue. The 17-year-old distributor of computer printer parts has developed a strategy for using rich media to extend the reach of complex training sessions that are sold to companies and individuals seeking corporate accreditation in the repair of broken computer printers.
by Geoff Daily | Granicus has turned its full attention to the government streaming marketplace, with a primary emphasis on the city and county levels—a niche that has served both them and local governments well. In the process, they've helped those governments serve their constituents better, bringing public meetings to a broader audience.
Webcasting the Indianapolis 500
by Mark Fritz | One organization that thinks it has found a better way to market itself is the Chief Marketing Officer (CMO) Council. And its better way is through on-demand mini-webcasts produced and hosted by ON24.
At Cramer, an integrated marketing solutions provider in Norwood, Mass., executives at client organizations are discovering ways to implement web audio and video that make multimedia-enriched online events and presentations an important element of marketing campaigns for companies competing in a wide range of industries, from pharmaceuticals to consumer-branded goods.