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OTT Video

SVOD Is the Clear OTT Winner

Amazon Prime Instant Video's expansion and the introduction of BritBox drive home the point: SVOD will be the leading OTT business model for the foreseeable future.
Featured Articles, Posted 16 Dec 2016

Viewers Overwhelmingly Want a la Carte TV Channel Selection

Will pay TV providers finally offer a la cart selection in 2017? PwC say it would win back dissatisfied cord-cutters and cord-nevers.
Online Video News, Posted 14 Dec 2016

Adobe Launches Primetime Planning Platform for Streamed Video Ads

With the TV Media Management platform, broadcasters and agencies can forecast demographic availability for IP content months in advance.
Online Video News, Posted 14 Dec 2016

Expect Broadcasters to Demand Access to Platform Data in 2017

Social platforms Facebook and Instagram are turning out huge views for sports broadcasters, but the broadcasters aren't getting much info in return. Look for that to change.
Featured Articles, Posted 12 Dec 2016

Sinclair Puts Online Video Over-the-Air With Upcoming TBD Network

Can millennials be lured back to standard television? In 2017, TBD will deliver videos from popular web studios to broadcast viewers.
Online Video News, Posted 08 Dec 2016

Skeptics Unite! VR Is Half-Baked, Far From Ready for the Masses

What's so great about turning your head? For all the talk of immersive virtual reality experiences, this columnist sees only heavily-pixilated, nausea-inducing video.
Featured Articles, Posted 02 Dec 2016

Join Us for the Advanced Encoding for OTT Webinar on Dec. 15

Streaming Learning Center's Jan Ozer, Beamr's Dror Gill, and Harmonic's Elie Sader discuss the latest in encoding for OTT and answer your questions on this exclusive web event.
Featured Articles, Posted 01 Dec 2016

The 10 Year View: What Will Online Video Look Like in 2026?

There's a vast generation gap in how Millennials, Gen Xers, and Baby Boomers access and enjoy online video, so what will the area look like when Millennials get older?
Featured Articles, Posted 01 Dec 2016

Netflix Announces Offline Downloading for iOS and Android Devices

Frequent flyers and train riders rejoice as Netflix announces an untethered option. The full catalog isn't supported and details are scarce.
Online Video News, Posted 30 Nov 2016

The Great OTT Myth: The Reality of Cord Cutting Isn’t So Real

The days of traditional TV are over as consumers rush to cut the cord, right? Not so fast: We're seeing a migration, but the product and players haven't changed.
Featured Articles, Posted 29 Nov 2016

AT&T Announces DirecTV Now Launch With $35 Plan, $5 HBO and Cinemax

Customers will be able to stream over 100 channels for $35 per month, but AT&T hasn't announced what those channels are. CBS won't be bundled at launch.
Online Video News, Posted 29 Nov 2016

Video: How to Personalize Branded Content

Hollywoodland Co-founder and President Christopher Roselli offers tips on how to translate analytics to content creators and brands so they can leverage them more effectively to reach and grow their target audience.
Short Cuts, Posted 28 Nov 2016

Launching Alpha: Creating a New OTT Service

Alpha launched this week with content from Legendary Digital Networks' Nerdist and Geek and Sundry, with an emphasis on live video and online community
Featured Articles, Posted 22 Nov 2016

Connected TV Use Grows 50% in Past Year, Smartphone Use Decreases

When streaming, consumers choose the biggest screen around, especially for binge viewing. Connected TV adoption is small, but growing quickly.
Online Video News, Posted 21 Nov 2016

Video: Microsoft Seeks Elegant Ways to Match Esports Broadcasters to Their Audience

Microsoft's Andy Beach and Streaming Media's Tim Siglin discuss the latest strategic developments around live-streamed and VOD esports in this interview from Streaming Media West 2016.
Featured Articles, Posted 19 Nov 2016

MPEG-DASH Royalties: What We Know So Far

Who will owe royalties on MPEG-DASH? We spoke to MPEG LA to find out. Bottom line: If you use Media Presentation Descriptions (MPDs) in a player or app, it's time to call your attorneys.
Featured Articles, Posted 18 Nov 2016

Build vs. Buy at Sinclair Digital

Ben Miller of Sinclair Digital Ventures discusses how the company decides what to build and what to buy, as well as the importance of knowing your audience
Featured Articles, Posted 17 Nov 2016

Sky Launches Into VR

Sky is committed to seeing VR succeed where 3D failed, and has established the 10-person Sky VR Studio to spearhead innovation and content creation
Featured Articles, Posted 16 Nov 2016

VR's Two-Tiered Takeoff

Despite a year of content and production experimentation by studios and broadcasters, poor quality experiences could yet impede VR take-off
Featured Articles, Posted 16 Nov 2016

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