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Digitas Panel Looks at the Next 12 Months of Social TV

Interactivity, mobility, and a fight against the second screen invasion will all take place in 2013, said a Social Media Week panel.
Featured Articles, Posted 22 Feb 2013

Wochit Answers the Need for Fresh News Videos

Monitoring feeds for the hottest trending topics, Wochit's team quickly creates news videos for distribution around the web.
Online Video News, Posted 20 Feb 2013

Taboola Raises $15M in Series D Funding Round

With a string of large funding rounds and a stable of high-profile customers, Taboola looking for further growth.
Online Video News, Posted 19 Feb 2013

Akamai Adds Targeted Video Ad Tool to Cloud Suite

Publishers can deliver smoother ad experiences within content, and benefit from individually targeted ads.
Online Video News, Posted 19 Feb 2013

Self-Service Advertiser Virool Raises $6.62M in Funding

The money will go toward expanding use of the platform, which lets small businesses launch video ad campaigns.
Online Video News, Posted 14 Feb 2013

How Fox Monetizes its OTT and TV Everywhere Offerings

When it created a YouTube channel for "American Idol," Fox faced an ad rights minefield. Learn how programmers can monetize their streaming video deployments.
Featured Articles, Posted 06 Feb 2013

How Brands Can Ensure Safety in Online Video Advertising

Advertisers need to work with tier 3 publishers to get scale, but they also need to avoid objectionable content. What new technologies will ensure quality ad placement?
Featured Articles, Posted 06 Feb 2013

TubeMogul Opens Office in Japan, Announces $1.24M in Financing

Partnerships with investors DAC and Omnibus will let TubeMogul bring real-time bidding and advanced targeting to buyers.
Online Video News, Posted 06 Feb 2013

Adap.tv Feature Ensures that Online Videos Are Viewable

Advertisers can look to Adap.tv's Certified Viewability feature to make sure their ads are getting strong page placement.
Online Video News, Posted 31 Jan 2013

LiveRail Adds HTML5 Video to Real-Time Bidding

Citing strong advertiser demand for mobile ad opportunities, LiveRail extends with HTML5 video support.
Online Video News, Posted 30 Jan 2013

PointRoll Offers Three Interactive In-Stream Video Ad Options

Advertisers can make existing in-stream ads interactive with PointRoll's online interface.
Online Video News, Posted 28 Jan 2013

Unicorn Announces OnceUX for Rich Client-Side Ads

Avoid third-party SDKs and the delays they cause, says Unicorn. OnceUX offers rich features combined with dynamic ad insertion.
Online Video News, Posted 16 Jan 2013

YuMe Acquires Crowd Science for Improved Audience Targeting

The online advertiser will be able to offer brands improved online video ad targeting and reach, thanks to Crowd Science technology.
Online Video News, Posted 16 Jan 2013

Gracenote Signs Deals for Automatic Content Recognition

The company's audio and video fingerprinting technology will be used in three IP and broadcast advertising solutions announced today.
Featured Articles, Posted 16 Jan 2013

CES Report: Bravo Says Social is a Must for Online Video Creators

In a Digital Hollywood panel, a Bravo exec explains the value of social interactions and the tricky nature of branded online video.
Featured Articles, Posted 10 Jan 2013

CES Report: Audible Magic Launches Synchronized Ad Service

The rise is second-screen viewing has caught on with advertisers, so Audible Magic is finding success with its ACR technology.
Online Video News, Posted 09 Jan 2013

YuMe Offers Interactive Ad Format for Connected TVs

Format lets viewers click to get more information, then select the type of photo or video content they want to experience.
Online Video News, Posted 07 Jan 2013

Vevo on Online Ads: What Buyers Want, What Online Delivers

Advertisers want online video measurements that conform to what they already get from TV, but online video broadcasters can offer far more.
Featured Articles, Posted 31 Dec 2012

TubeMogul Receives $20M in Funding, Will Grow Internationally

Additional funds will help launch offices in Europe and Asia, with new hires in engineering, marketing, and sales.
Online Video News, Posted 21 Dec 2012

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