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DDVTech Updates MistServer, Claims Load Balancing Lead

The Dutch developer releases research which promotes claimed industry leading load-balancing and latency improvements for MistServer
Online Video News, Posted 05 Sep 2016

Video: How Branding Strategy Informs Content

Max Polisar of AwesomenessTV describes the range of approaches to branding strategy for online video, based on audience and marketing intent, and how that strategy shapes the content itself.
Short Cuts, Posted 05 Sep 2016

Netflix Finds x265 20% More Efficient than VP9

Netflix compared 5,000 clips from 500 titles in its library using the x264, x265, and libvpx codecs. x265's implementation of HEVC was the clear winner on quality and efficiency, but whether that matters in light of compatibility and licensing issues isn't so obvious.
Featured Articles, Posted 02 Sep 2016

The Pontiff Speaks to a Digital Flock

Here's what happened when Pope Francis met with 11 of the world's biggest YouTube superstars.
Featured Articles, Posted 02 Sep 2016

Streaming in 2016: Can't Complain

There's plenty of room for improvement in the consumer streaming video experience, but from the Rio Olympics to the Tragically Hip, it's bringing us live events in ways that were unimaginable 25 years ago.
Featured Articles, Posted 02 Sep 2016

NewTek To Debut IP Switcher at IBC

NewTek set to debut the NewTek IP Series production system at IBC, while other vendors will get behind the Alliance for IP Media Solution in Amsterdam
Online Video News, Posted 01 Sep 2016

Video Quality Control Startup Mux Takes $2.8M in Seed Funding

Mux makes it simple for media companies to learn exactly what problems their viewers are experiencing, and then find solutions.
Online Video News, Posted 31 Aug 2016

Video: How to Use Quality of Experience to Drive Online Video Ad Revenue

Conviva's Ed Haslam explains how measuring your users' quality of experience (QoE) and strategizing based on experience metrics can grow video-driven ad revenue.
Short Cuts, Posted 31 Aug 2016

Electrifying OTT Services With the Cloud: Going Beyond the Box

Though fraught with challenges, the move to the cloud for DVR, UI-UX, and ad insertion is helping service providers and operators maximize revenue and deliver a better experience to their subscribers.
Featured Articles, Posted 30 Aug 2016

How to Use Data to Drive Online Video Success

From content creation to subscriber retention, video publishers are embracing Big Data in a big way. These are the most important trends and challenges behind the video data revolution.
Featured Articles, Posted 29 Aug 2016

How to Stream to Facebook Live

Anyone can broadcast live on Facebook, but if you want to deliver live video from via a computer with streaming or encoding software, read on.
Featured Articles, Posted 29 Aug 2016

Choosing a 4K Camera for Live Events

When discussing the current state of UHD/4K, "current" is a fast-moving target in mid-2016. This article will introduce you to what you need to know to get into 4K for live production and online video, from codecs to cameras.
Featured Articles, Posted 29 Aug 2016

Video: Does Age Matter With Ads and Branded Content?

AwesomenessTV's Max Polisar and AOL Partner Studios' Drea Bernardi discuss the nuances of branding and advertising strategies for online content targeting different age demographics.
Short Cuts, Posted 29 Aug 2016

Voddler To Launch Live Streaming Solution

The Swedish group is also targeting emerging markets in APAC and MEA with its VoddlerNet peer-assisted delivery platform
Online Video News, Posted 26 Aug 2016

OTT At a Tipping Point, Poised for Rapid Growth

Obstacles remain—from licensing windows to network capacities for large-scale live events—but it's hard not to imagine a day in the not-too-distant future where OTT viewers are measured in the billions.
Featured Articles, Posted 26 Aug 2016

Video: The Future of CDN: An End-to-End Ecosystem

Streaming Media EVP Dan Rayburn discusses the shifting emphasis in the CDN market from delivering bits to providing a complete ecosystem.
Short Cuts, Posted 24 Aug 2016

NBC Awards Self Gold Medal for Rio Olympic Games Coverage

2016 marks the year that viewers chose streaming over broadcast: Linear ratings were down, but live and on-demand streaming showed a big jump.
Online Video News, Posted 23 Aug 2016

Video: The Pros and Cons of a Multi-CDN Strategy

Streaming Media EVP Dan Rayburn discusses why using multiple CDNs make sense for some content owners and not for others.
Short Cuts, Posted 22 Aug 2016

Globosat, NET, and Elemental Team to Stream Olympics in Brazil

Brazilian pay TV provider/broadcaster Globosat and pay TV/broadband provider NET are both using Elemental Technologies solutions to make the 2016 Rio Olympics the "most connected games in history."
Online Video News, Posted 18 Aug 2016

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