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Nielsen Plans to Launch Cross-Platform Metrics in September

Company will offer content publishers an SDK that will allow watermarking inside ID3 tags and can deliver measurement for both in-app and in-browser viewing; those measurements will be combined with broadcast numbers and cover longer time periods than today's metrics
Online Video News, Posted 06 Jan 2014

Blurred Lines: Divisions Between Second Screen and First Are Becoming Cloudier

At today's 2nd Screen Summit, execs from CBS Interactive, YuMe, Videology, Mass Relevance, and Ogilvy explored how second-screen content and experiences can drive first-screen engagement, and how that can be monetized.
Featured Articles, Posted 06 Jan 2014

YouTube and VP9: A Made-for-Press-Release Event

YouTube demonstrating 4K video encoded with VP9 is all sizzle and no steak. Until hardware manufacturers and big names like Apple, Adobe, and Microsoft announce support, it's hard to take any of the noise too seriously.
Featured Articles, Posted 06 Jan 2014

Brightcove Acquires Unicorn Media

Unicorn's Once technology gives Brightcove an end-to-end solution for mobile and ad insertion, with an eye towards getting around the increasingly prevalent use of ad blockers
Featured Articles, Posted 06 Jan 2014

CES 2014: Dolby Vision Strives to Make Ultra-bright Displays the Future of 4K

Netflix, Amazon Instant Video, Microsoft Xbox Video, and Vudu have already signed on, as has Sharp and Vizio. But the drastic image improvement brings with it a 20% data overhead, and may be incompatible with current 4K displays.
Online Video News, Posted 06 Jan 2014

CES 2014: China Holds the Power in Consumer Electronics Spending

The value of the global tech market is on the up and China's massive domestic market will now dictate trends in consumer electronics, says the Consumer Electronics Association
Online Video News, Posted 05 Jan 2014

CES 2014: Ultra HD/4K Rollout Slower Than Expected

At the CES curtain raiser, the Consumer Electronics Association heralded the age of mass customization and an explosion in wearable computing, while sounding a cautionary note about Ultra HD/4K adoption
Featured Articles, Posted 05 Jan 2014

First Look: Apple Compressor 4.1

A nice new interface and a boost in output quality make this a worthwhile upgrade. Just be prepared for a bumpy installation and a slow learning curve; there's nothing intuitive about it, as you'll see in this article and video tour.
Featured Articles, Posted 03 Jan 2014

Streaming New Year’s Resolutions for 2014

Now that the new year is here, it's time to make plans for the twelve months ahead. Here are six goals for the betterment of the streaming media industry.
Featured Articles, Posted 02 Jan 2014

OVPs Still Rely Too Much on Bandwidth Resale

With bandwidth and storage prices in decline, online video platforms need to look for new revenue models if they want to keep profits hight.
Featured Articles, Posted 02 Jan 2014

Embracing Scare Tactics, the Cable Industry Still Doesn’t Get It

Can the cable and satellite companies frighten viewers into keeping expensive pay TV subscriptions? It's frightening that they think so.
Featured Articles, Posted 31 Dec 2013

IBM Acquiring Aspera, High-Speed Transfer Specialist

After revolutionizing large-file transfer for the entertainment industry, Aspera's technology will now aid cloud computing and big data.
Online Video News, Posted 20 Dec 2013

November Video Rankings: Video Ads Surge Ahead, AOL in the Lead

Publishers are experimenting with higher ad loads on streaming video, and so far the results are paying off.
Online Video News, Posted 17 Dec 2013

Streaming and OTT Spark Efforts to Update Communications Act

House Republicans calling for changes say the goal will be to balance the needs of consumers with the rights of stations that transmit programming over the air
Online Video News, Posted 05 Dec 2013

Presenting the Ozer Paradox: Simple and Pricey Don't Go Together

Expensive products have complicated interfaces and inflexible features, while free applications like Handbrake can be used by anyone.
Featured Articles, Posted 03 Dec 2013

Who Says Print Is Dead? Streaming Media Ups its Print Schedule

The leading voice of the online video community is increasing its print run from six to nine issues per year due to huge demand. Yes, there's a little irony here.
Featured Articles, Posted 02 Dec 2013

The 2013 Streaming Media Readers’ Choice Winners

The end users have spoken, and these are their go-to products and companies in 26 categories, announced at a ceremony at Streaming Media West
Featured Articles, Posted 20 Nov 2013

Yahoo Keynote Highlights Opportunities for Digital Storytellers

The online video landscape is shifting, and networks are looking for the next big thing. Embrace the changes and create new types of content, said the second-day Streaming Media West keynote.
Featured Articles, Posted 20 Nov 2013

Should TV Embrace YouTube? USA Network Says Yes With Caveats

YouTube is a giant player, but it takes a giant chunk of advertising revenues. While it's a part of USA's online strategy, Streaming Media West 2013 attendees learned, its role is limited.
Featured Articles, Posted 19 Nov 2013

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