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Biographical Information
Troy Dreier


Troy Dreier is Senior Associate Editor of StreamingMedia.com, and has many years experience covering computer and video technology.

Articles By Troy Dreier

How to Encode Video for HTML5: Ozer Shares Strategy

HTML5 support isn't yet broad enough for an HTML5 video-only solution, so plan carefully.
Featured Articles, Posted 01 Mar 2012

SpotXchange Debuts First Call Premium Inventory Service

Bidding system lets content owners put premium video up for bid before satisfying other ad buys.
Online Video News, Posted 29 Feb 2012

thePlatform Adds A+E Networks Channels as Customers

Cable heavyweight attracted by simplified video workflow and multi-screen distribution.
Online Video News, Posted 29 Feb 2012

The State of Media and Entertainment Video 2012

Cord-cutting is on the rise, the futures of Netflix and Google TV are up in the air, and services like HBO GO are paving the way for a true anytime, anywhere online video universe
Featured Articles, Posted 28 Feb 2012

Adobe Project Primetime Combines Publishing, Ads, Analytics

At the Mobile World Congress, Adobe took the wraps off a streamlined tool for delivering, protecting, and monetizing online video.
Featured Articles, Posted 27 Feb 2012

AdoTube Opens Offices in U.K., Canada, India, Singapore, U.A.E.

Video ad agency expands globally, thanks to new parent company Exponential Interactive.
Online Video News, Posted 27 Feb 2012

AEG Digital Media Addresses Multiformat Workflow Simplification

At a Streaming Media West panel, AEG looks at its biggest multiformat challenges, as well as how its workflow could be streamlined.
Featured Articles, Posted 25 Feb 2012

Adap.tv Introduces the Upfront Marketplace, Simplifies Ad Buys

Aims to replace the "relic of the pre-digital world" RFP process with a platform for making hundreds of buys at once.
Online Video News, Posted 24 Feb 2012

Digitas Expands NewFront Conference, Joins with Google, Microsoft

Hulu, Yahoo, and AOL will also take part in two-week season of conferences between brands and content creators.
Featured Articles, Posted 23 Feb 2012

Brightcove Shows the Next Steps for HTML5 Video

An HTML5 Video Summit panel looks at where HTML5 video is now and where it still needs to go.
Featured Articles, Posted 22 Feb 2012

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