Streaming Media

 

Biographical Information
Tim Siglin
Chairman
423.384.9962
Tim Siglin is a contributing editor for StreamingMedia.com. He serves as Chairman of Braintrust Digital, a digital media production company, and is a co-founder of the go-to-market consulting firm, Transitions, Inc. He has been involved full-time with strategic consulting and integration in the visual communications and digital media fields for over fifteen years. Braintrust Digital is a media production and design company specializing in creation and delivery of content through traditional and new media. Braintrust also provides AV integration services for select clients that require high-quality viewing experiences on corporate, religious and educational campuses. Transitions, Inc. - a business and technology development firm - assists startups and hypergrowth businesses in the financial services, digital media and advertising / marketing industries. Prior to co-founding Transitions Inc., Mr. Siglin served in various technical and executive roles at the Hampton-James media consultancy and Century VII, Inc., a production and design company. While at Century VII, Siglin completed an MBA in entrepreneurship and was tasked with designing Century VII’s six-step consulting model. This model formed the basis of all of Century VII's consulting engagements and compelled both the client and consulting team to provide mutual feedback at numerous stages of the project. At Hampton-James, Siglin and his colleagues refined the model to allow small consultancies to manage numerous on-going technical and business projects for a wide client base. Transitions' founders bring experience dealing with three Fortune 10 companies, numerous Fortune 100 and multiple small businesses. Ongoing projects of particular interest include established businesses and startups in the digital media, financial services and marketing industries. Repeat customers accounts for more than 80% of all on-going business. Additional experience also includes work in motion picture production and crisis management public relations. Siglin can be reached at writer@braintrustdigital.com
Articles By Tim Siglin

Mrs. P: Learning From TV to Teach Online

When content is king, knowing the proper medium and placement are key. New forays into online-only content like Mrs. P are demonstrating innovative approaches that don’t disregard the lessons of television.
Fri., Nov. 14, by Tim Siglin
Featured Articles, Posted 14 Nov 2008

GOTV: Get Out the Video

From live streaming of breaking news to user-generated content to video-promoted giveaways, online video did more than just provide election coverage to people away from their televisions.
Wed., Nov. 5, by Tim Siglin
Featured Articles, Posted 04 Nov 2008

Back to Basics: Advertising Rates and Metrics

This installment of our Back to Basics series looks at some common terms used when discussing advertising rates and metrics, as well as why they matter.
Fri., Oct. 31, by Tim Siglin
Featured Articles, Posted 31 Oct 2008

Back to Basics: HTTP Streaming

The term "HTTP streaming" got tossed around quite a bit at last week's Streaming Media Europe as a way to get through corporate firewalls. But not all "HTTP streaming" is created equal, nor is it always actually streaming.
Fri., Oct. 24, by Tim Siglin
Featured Articles, Posted 24 Oct 2008

Streaming Media Europe Day 1

Sessions on a variety of topics from mobile video to content delivery to viewership habits show why Europe is the streaming growth leader
Thurs., Oct. 16, by Tim Siglin
Featured Articles, Posted 16 Oct 2008

Streams of Thought: Creative Suite Turns 4

Adobe's Creative Suite 4 features improvements in the areas of native tapeless workflows, encoding, metadata, and Flash/After Effects integration and finally land just in front of Final Cut Studio.
Featured Articles, Posted 15 Oct 2008

October Surprises: Wal-Mart Turns off DRM, iTunes Threatens to Shut Down

Wal-Mart adds fuel to the DRM-free MP3 fire by shutting down its DRM servers, while Apple threatens to shut down iTunes if the Copyright Review Board hikes mechanical reproduction royalties. Meanwhile, streaming radio might get a break.
Fri., Oct. 10, by Tim Siglin
Featured Articles, Posted 10 Oct 2008

Review: The Video-Enabled Adobe Acrobat 9

With deep Flash integration, including the ability to convert multiple video formats for Flash Video playback, the new version of Acrobat 9 isn't your grandma's e-paper.
Fri., Oct. 3, by Tim Siglin
Featured Articles, Posted 03 Oct 2008

From C-SPAN to Drudge, Pelosi Speech Video Makes Waves

One thing that every politician agrees on: Political web video is a blessing and a curse. Just ask Nancy Pelosi, whose widely viewed speech yesterday gave Republicans plenty of ammunition with which to defend their vote against the bailout plan.
Tues., Sept. 30., by Tim Siglin
Featured Articles, Posted 30 Sep 2008

Disney-ABC, Roku Keynote Streaming Media West, Day 2

Disney-ABC is focusing on syndicating its online video player, and not just its content, while Roku looks to the future of set-top boxes.
Wed., Sept. 24, by Tim Siglin
Featured Articles, Posted 24 Sep 2008

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