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Featured Articles

Brands Struggle to Build Relationships, Not Be Creepy: VidCon

Data is crucial to building relationships with viewers online, but use it badly and customers will feel like they're being stalked.
Featured Articles, Posted 24 Jun 2016

Review: V-Nova Perseus: Does its Compression Live Up to the Hype?

London-based V-Nova has made some impressive claims about Perseus, its compression technology. Streaming Media's preliminary testing shows that it lives up to some of them.
Featured Articles, Posted 17 Jun 2016

Live Video Production Hits the Biggest Tech Show on Earth: CES

This year, the CTA decided to live stream panel discussions from CES, but it made the decision at the last minute with no time left for testing.
Featured Articles, Posted 17 Jun 2016

VR Video: Boom or Bust?

A new study by Unisphere Research reveals a mixed assessment of VR video by media and entertainment industry professionals, but a strong interest in live OTT video streaming.
Featured Articles, Posted 15 Jun 2016

Online Video Piracy: Serious Threat or Seriously Overblown?

Video piracy is widespread, but there's no consensus on how big the problem is or the best response to it. Are the biggest media companies in Hollywood throwing their money away trying to fight it?
Featured Articles, Posted 14 Jun 2016

OTT's Me-Too Experimentation: So Many Choices, So Little Variety

While new over-the-top services appear weekly, they all follow the same model. Shouldn't there be more diversity in the streaming space? Or maybe there already is.
Featured Articles, Posted 10 Jun 2016

An End to the Wild West: It's Time for Streaming Standards!

Enough with the codec confusion. The online video space won't really thrive until industry standards are put in place and enforced by the government.
Featured Articles, Posted 08 Jun 2016

The Decline of the Standards-Based Codec—and Good Riddance

Online is different from broadcast and doesn't need formal standards. HEVC isn't considered by many online video streamers, as the future belongs to VP9 and AV1.
Featured Articles, Posted 08 Jun 2016

Making the Case for Government-Mandated Online Video Standards

Will there ever be one ring to rule them all? it's time for the online video industry to take a page from TV and create interoperable standards.
Featured Articles, Posted 08 Jun 2016

How Do You Spell Over-the-Top Streaming Success?
Q-U-A-L-I-T-Y

Where are all the cord-cutters? Without more attention to quality of experience from a user perspective, OTT will never truly compete with broadcast.
Featured Articles, Posted 07 Jun 2016

Educators, Embrace the Power of Video Editing and Trim the Fat

Think there's no way to trim that glorious hour-long lecture down to a tight six minutes? Think again. Edit it into a concise video that students can easily absorb.
Featured Articles, Posted 07 Jun 2016

VP9 Finally Comes of Age, But Is it Right for Everyone?

Publishers and encoding companies alike are beginning to embrace VP9, Google's open source codec. Here's how it stacks up on quality and data rates.
Featured Articles, Posted 06 Jun 2016

Do Off-the-Shelf Video Solutions Make the Grade for Elearning?

When smaller educational organizations look for affordable online video systems, they don't find the features that come standard in advanced elearning platforms.
Featured Articles, Posted 06 Jun 2016

Programmatic Ad Buying: And Now a Word From Our Sponsors

The combination of programmatic ad buying and advances in ad insertion technology promise to revolutionize the advertising experience for buyers, publishers, and viewers. So what's taking so long?
Featured Articles, Posted 03 Jun 2016

The Worldwide Video Revolution Is Happening on Small Screens

Inexpensive access to smartphones is letting people around the world add their voices to the chorus, creating a new wave of user-generated content.
Featured Articles, Posted 03 Jun 2016

Streaming Media East Teaches Enterprise Webcasting and VR: Video

For one PayPal executive, the recent Streaming Media East conference was a place to find answers about enterprise webcasting, and to learn about the present and future of virtual reality.
Featured Articles, Posted 02 Jun 2016

Gathering Actionable Data Is Key to Live Streaming Success: Video

There's no room for error in a live video broadcast. Plan ahead by capturing data that points to specific issues, and have tools and partners ready to fix any problems.
Featured Articles, Posted 02 Jun 2016

DASH Third Version to Reduce Live Streaming Latency: Video

The upcoming third edition of DASH will address several missing features, says a Comcast principal architect, and will drive down live video latency.
Featured Articles, Posted 01 Jun 2016

Ads Shouldn't Get in the Way of Content, Says Sling Media: Video

Today's viewers understand that ads are necessary for free access to quality video, but they draw the line when those ads become a needless distraction.
Featured Articles, Posted 01 Jun 2016

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