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2013 Online Video Executive Prediction: LiveU
Samuel Wasserman, CEO of LiveU, says capturing and transmitting live video in the field is 2013's biggest promise.
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The industry is looking for multiple ways for capturing and transmitting live video in the field.

There comes a time in every truly innovative technology sector when the question changes from whether to use the technology to how to deploy it? The London 2012 Olympics and US Presidential Election really marked this point for cellular-bonded uplink technology with multiple units being used on the ground by the world’s media. It’s even proven itself as an effective transmission technology in the most extreme weather conditions, such as Hurricane Sandy.

With this development and the ever-increasing demand for live video, broadcasters and online media professionals are looking for new ways for delivering non-stop live video coverage to their viewers. Content is king -- and live video plays a central role.

In 2013, there will be more options available for live news and event coverage using different devices. This can range from reporters covering rolling news stories in remote locations via their smartphones to news teams transmitting live video back to the studio using portable uplink devices or sending footage via their laptop outside a major event. As the products operate within a single ecosystem (unified management system), control rooms will be able to manage multiple video feeds simply and effectively from units operating in different locations.

With the increased range of devices, continued technology advancements, and the expected rapid rollout of 4G LTE networks, cellular uplink technology is set to have an even greater role going forward in international news and event coverage.

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