Consulting Firm Invests in Streampipe.com
Burson-Marsteller, a division of Young &Rubicam Inc., announced it is taking a minority interest in Streampipe.com (http://www.streampipe.com), formerly Netcast Incorporated, a webcaster of live events.
"Burson-Marsteller's investment in Streampipe.com reflects our robustsupport for the next generation of communications technologies," said KurtKrauss, Chief Financial Officer of Burson-Marsteller Worldwide.
"The capabilities, access, resources, and credibility that industry leaderBurson-Marsteller brings to Streampipe.com are immeasurable," said BlairFuller, President of Sales and Marketing for Streampipe.com. "Now, our abilityto provide the best-of-breed broadcasting services is merged with the abilityto provide world-class public relations, marketing, and creative services."
StreamPipe.com says this deal may open doors for working with sister companies withinYoung & Rubicam.