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Clicker Will Expand Partnerships with $11M Funding

Clicker, the guide to broadcast-quality online programming, could soon find a home in a range of electronics devices, thanks to $11 million that it's raised in Series B funding. The funding round was led by JAFCO Ventures, based in Palo Alto, California, and received participation from Benchmark Capital and Redpoint Ventures, both of which were Series A investors.

Not bad for a site that only launched three months ago, in November 2009. It definitely fills a need, as it's a comprehensive, structured, and unbiased guide to high production value online programming. If you've ever felt like watching a streamed show but didn't feel like browsing a dozen different sites to see what's available, or if you ever missed an episode of a favorite show but weren't sure where to find it online, this site deserves to be bookmarked.

Browsing Clicker is easy, and you can find content by either searching for a particular title, or by surveying a favorite genre. Not only does Clicker point you to a location for a show, it also tells you all the places you can find it and which episodes are available at each one. Pull up the page for It's Always Sunny in Philadelphia, for example, and you see that FX, Hulu, and Amazon all offer episodes online. Click the "Free Only" link on the left and it displays just the five that you can currently watch for free on FX or Hulu.

The team at Clicker will use the $11 million in new funding to support long-term product development and to create partnerships with consumer electronics, connectivity, and content providers.

You'll find more than 600,000 complete TV episodes indexed on Clicker from over 10,000 different shows. You can also search on more than 30,000 movies (from Netflix Instant Streaming) and over 50,000 music videos. Clicker's guide info is already being used by Boxee and Popbox.

"The incredibly positive response to our initial product, as well as the core premise of creating a next-generation programming guide, has been very gratifying," said Jim Lanzone, CEO of Clicker. "We also received great interest in Clicker as an investment opportunity right off the bat, and feel fortunate to be able to focus on growing our business with such a solid base of funding behind us."

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