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Featured Articles

Case Study: Turning Training Into Profit

At Parts Now!, online multimedia is turning training into a new forum for boosting revenue. The 17-year-old distributor of computer printer parts has developed a strategy for using rich media to extend the reach of complex training sessions that are sold to companies and individuals seeking corporate accreditation in the repair of broken computer printers.
Featured Articles, Posted 15 Feb 2007

Case Study: Video Empowers Local Government

Granicus has turned its full attention to the government streaming marketplace, with a primary emphasis on the city and county levels—a niche that has served both them and local governments well. In the process, they've helped those governments serve their constituents better, bringing public meetings to a broader audience.
Featured Articles, Posted 15 Feb 2007

Case Study: The Greatest Spectacle in Racing Goes Live Online

Webcasting the Indianapolis 500
Featured Articles, Posted 15 Feb 2007

Case Study: Marketing to Marketers With On-Demand Video

One organization that thinks it has found a better way to market itself is the Chief Marketing Officer (CMO) Council. And its better way is through on-demand mini-webcasts produced and hosted by ON24.
Featured Articles, Posted 15 Feb 2007

Case Study: Integrating Webcasting Into Marketing

At Cramer, an integrated marketing solutions provider in Norwood, Mass., executives at client organizations are discovering ways to implement web audio and video that make multimedia-enriched online events and presentations an important element of marketing campaigns for companies competing in a wide range of industries, from pharmaceuticals to consumer-branded goods.
Featured Articles, Posted 15 Feb 2007

Commentary: YouTube to Share Revenues—But With Whom?

YouTube's announcement that it will begin some sort of revenue-sharing program opens a Pandora’s Box of legal, ethical, and business questions.
Tues., Jan. 30, by Tim Siglin
Featured Articles, Posted 30 Jan 2007

Neal Page, Founder and CEO of Inlet Technologies

Streaming Media Then and Now
Featured Articles, Posted 29 Jan 2007

The Week In Streaming: MIDEM, MySpace, and More

Announcements from MySpace, Merlin, France Telcom, and a Chinese search engine point towards the future of digital media online.
Wed., Jan. 24, by Tim Siglin
Featured Articles, Posted 23 Jan 2007

Commentary: How Many Times Can the Same Content be Monetized?

Somewhere between "buy once, play anywhere" and "pay for it again and again for each new device" lies a reasonable approach to remonetizing content without alienating consumers.
Mon., Jan. 22, by Damien Stolarz
Featured Articles, Posted 22 Jan 2007

Ericsson Acquires Redback and Hires a Streaming Media Pioneer

A late-2006 acquisition plugs a hole for a service provider and creates a real-world lab for Alan Lippman.
Wed., Jan. 17, by Tim Siglin
Featured Articles, Posted 17 Jan 2007

HD Streaming Comes on Strong at CES 2007

Not content just to move standard-definition content around the home, consumer electronics companies are pushing HD content delivery to the forefront.
Thurs., Jan. 11, by Tim Siglin
Featured Articles, Posted 11 Jan 2007

Apple Drops the Computer, Picks up the Phone, and Streams to the Living Room

Steve Jobs's keynote at MacWorld was short on the Mac but long on mobile media and home entertainment, with the announcement of the iPhone and a demo of Apple TV.
Wed., Jan. 10, by Tim Siglin
Featured Articles, Posted 10 Jan 2007

Streaming Already the Rage at Consumer Electronics Show

SlingMedia, Sony, and Microsoft all announced products or initiatives to free streaming video from the PC and deliver it to other devices, while a portion of the stream of Bill Gates’ keynote was interrupted to protect intellectual property.
Mon., Jan. 8, by Tim Siglin
Featured Articles, Posted 08 Jan 2007

Swarmcast Strives to Amplify Content Delivery

The company claims its new product, CDN Amplifier, will offer significant increases in the quality of video content publishers can deliver to end users.
Wed., Jan. 3, by Geoff Daily
Featured Articles, Posted 04 Jan 2007

Eyes on the Enterprise: Streaming Media's Marketing Potential

The real opportunity of Web 2.0 does not come from figuring out a way to use the web to re-create media structures that already exist. The true value will be generated from the development of applications that uniquely utilize the capabilities of online multimedia technology.
Wed., Jan. 3, by Steve Vonder Haar
Featured Articles, Posted 03 Jan 2007

World Trade Centers Association Hopes Streaming Turns Education into a Revenue Source

Global 100 ties together vendor-sponsored education, streaming capabilities, and market experts for educational initiatives worldwide.
Wed., Dec. 20, by Tim Siglin
Featured Articles, Posted 20 Dec 2006

Andy Plesser, founder and CEO of beet.tv

Video Blogging About Video
Featured Articles, Posted 15 Dec 2006

Sling Media Slings Content to the Masses

The popularity of the company’s easy-to-use, place-shifting Slingbox continues to grow as consumers look for new ways to control the content they watch.
Wed., Dec. 13, by Tim Siglin
Featured Articles, Posted 13 Dec 2006

Movidity Takes Unique Approach to Mobile Video Sharing

In stark opposition to the subscription-based walled garden of video offered by Verizon and YouTube, Movy.tv will let users pay per play to watch video on their mobile devices.
Mon., Dec. 11, by Mark Fritz
Featured Articles, Posted 11 Dec 2006

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