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Online Video News

Vungle Intros Video Ad Exchange for Apps, Makes TV Ads Mobile

Mobile apps have so far been video ad-free, but one company wants to change that. How will ad buyers and viewers respond?
Online Video News, Posted 25 Apr 2014

Sightly Offers Personalized Video Ads for Local Markets

Deliver hyper-local ads to the right audience at the right time. That's the promise of Sightly's TargetView technology.
Online Video News, Posted 24 Apr 2014

Innovid Unveils Atom, End-to-End Ad Platform for Online and TV

Built with an open architecture, Atom serves ads to multiple platforms and lets buyers integrate third-party verification solutions.
Online Video News, Posted 24 Apr 2014

AOL On Gains Miramax Movies for Ad-Supported Streaming

Leaping into long-form content, AOL will offer Miramax movies for free to viewers, but isn't saying what titles will be available.
Online Video News, Posted 23 Apr 2014

Amazon Scores Big With HBO Original Content Exclusive

In an SVOD first, HBO original series, miniseries, and comedy specials will appear on Amazon Prime Instant Video starting in May.
Online Video News, Posted 23 Apr 2014

BrightRoll Partners with DoubleClick, comScore, and Nielsen

At the BrightRoll Video Summit, the company announced a programmatic partnership with DoubleClick and reporting with comScore and Nielsen.
Online Video News, Posted 23 Apr 2014

Yorktel Intros Yorkcast Services, Simplifies Enterprise Webcasts

Building on its years of enterprise video experience, Yorktel now offers a unified service that takes the complexity out of streaming webcasts and webinars.
Online Video News, Posted 22 Apr 2014

AOL Will Offer Nielsen Ratings for Online Shows by the Fall: WSJ

At its NewFront presentation next week, AOL will offer true TV-style ratings, and new shows from Ellen DeGeneres and Ron Howard.
Online Video News, Posted 21 Apr 2014

March Video Rankings: Viewers Are Up, But Views Are Down

AnyClip.com joins the content video top ten list for the first time, while AOL loses its number one ad spot to LiveRail.
Online Video News, Posted 21 Apr 2014

February Video Rankings: Content Videos Up in Short Month

AOL retakes its lead in online video advertising, while video ad views overall are down slightly in the U.S.
Online Video News, Posted 16 Apr 2014

Relativity, Ex-CEO Can't Stop Disney Acquisition of Maker Studios

Pending regulatory approval, Disney will finalize its acquisition of Maker in just a few weeks. Relativity will look elsewhere.
Online Video News, Posted 15 Apr 2014

Aereo Could Make 41% of Subscribers Drop Pay TV, Says Survey

The sample size is small and the results are questionable: Could Aereo entice 4 out of 10 to drop their cable or satellite service?
Online Video News, Posted 14 Apr 2014

Former Maker Studios CEO Files to Stop Disney Acquisition

Shareholders haven't been given all the facts, alleges Danny Zappin, the ousted co-founder and former CEO of Maker Studios.
Online Video News, Posted 11 Apr 2014

Envivio Partners with 1 Mainstream for Cloud End-to-End Solution

The turnkey service is designed to help larger companies create event-specific apps and services, or help smaller companies create a presence.
Online Video News, Posted 08 Apr 2014

Connesta Enables Cloud-Based Video Switching, Announces Teradek Partnership

Connesta's Cloud Control Room offers switching among an unlimited number of live and VOD inputs; Teradek buyers will get three free months of the service
Online Video News, Posted 08 Apr 2014

Adobe and thePlatform Announce Integration for Products and Sales

The two will co-sell each other's products and services. Also, Adobe releases Primetime 2.0, now with cloud-based ad insertion.
Online Video News, Posted 08 Apr 2014

Brightcove Talks Advanced Video Format Support at NAB

By adding support for broadcast video formats to Zencoder, Brightcove aims to help more organizations move to cloud workflows.
Online Video News, Posted 07 Apr 2014

Ericsson Lists 6 Ideas That Will Define Television in 2020

To help clients adapt to coming broadcast and IP realities, Ericsson announces six beliefs and assertions about the coming TV landscape.
Online Video News, Posted 07 Apr 2014

Akamai Appeals to Hollywood Studios at NAB 2014

Studios can now transcode and apply DRM in one step, thanks to partnerships with Irdeto and BuyDRM, and upload quickly with Aspera.
Online Video News, Posted 07 Apr 2014

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